Attaining competitive advantage through successful brand building
| dc.contributor.author | Wanninayake, W.M.C.B. | en_US |
| dc.date.accessioned | 2014-12-12T02:22:11Z | |
| dc.date.available | 2014-12-12T02:22:11Z | |
| dc.date.issued | 2003 | en_US |
| dc.identifier.citation | Economic Review, 29(1-3):p.18-20 | en_US |
| dc.identifier.uri | https://dl.nsf.gov.lk/handle/1/14057 | |
| dc.subject | Management | en_US |
| dc.subject | Branding | en_US |
| dc.subject | Quality | en_US |
| dc.subject | Marketing management | en_US |
| dc.title | Attaining competitive advantage through successful brand building | en_US |
| dc.type | Article | en_US |